Instagram: Most Deleted App in 2023? TRG Data Reveals All

As 2023 marched on, millions of fingers swiped left, hitting "uninstall" instead of "like." A recent report by TRG Datacenters revealed some surprising trends in app usage, with  Instagram crowned the undisputed champion of deletions in the year gone by.

Data suggests a staggering 1 million global searches per month for "how to delete my Instagram account" in 2023. That translates to over 12,500 searches per 100,000 people worldwide, indicating a significant shift in user sentiment towards the platform. While Instagram still boasts a formidable 2.4 billion active users, the deletion trend paints a different picture.

 

TRG Datacenters Report:

According to the report by TRG Datacenters, there are 4.8 billion social media users worldwide, which represents 59.9% of the global population and 92.7% of all internet users. Those that use social media use an average of 6.7 different networks each month, spending an average of 2 hours and 24 minutes on them per day.

According to this report, Instagram was the most deleted social media app in 2023. The main reason for this is the increasing stress and decreasing interest of people in Instagram, for which there can be many reasons. Because of this, every month in 2023, more than 1 million people searched "How to delete my Instagram account?". Which is the figure of 12500 people per 100,000 people in the whole world.